As the title implies, this site will continually update changes and trends in anger management services, research,referrals and provider training. In addition, books,CDs,videos and DVDs used in anger management programs will be introduced.

Thursday, January 18, 2007

Use of Press Releases to Market Your Anger Management Practice

Simple, direct and informative press releases are an excellent means of marketing your anger management practice. The body of the press release should present the most important information, including who, what, where, when and why, in its first sentences, emphasizing why the event is newsworthy. Follow with supporting background information and details. Some suggest a quote from an involved activist to add credibility and depth to the release.

There are many free PR submission sites on the internet. Our favorite is www.topix.net.

Here is a sample of an Anderson & Anderson Press Release:


Companies Find Solution to Anger Among Employees
Released by: George Anderson
Web Site: http://www.andersonservices.com
Email: georgeanderson@aol.com
Keywords: anger, stress, anger management, executive coaching

September 04, 2006
Los Angeles, CA
Contact: Ben Arntz
Contact Phone: 310-207-3591

LOS ANGELES, CA – September 4, 2006 - Anger is a very common obstacle
within many companies, governmental agencies, prisons and schools. Studies show that aggression and violence in the workplace increases absenteeism, reduces productivity, lowers morale and increases a company's liability.

Environments where anger does not dominate are pleasant for employees,
students, and others, which increases productivity and overall morale.

Anderson & Anderson, founded by George Anderson, announced the release
of the new self-help DVD "Gaining Control of Yourself" on September 4, 2006.
The DVD will be available to the general public and provides anger
management information for individuals, work groups and managers.

George Anderson has authored several self-help books such as "Tips for Managing Anger","Controlling Ourselves","Parentin g in a
Troubled World", "The California Domestic Violence Intervention
Curriculum", and "Depression, Awareness, Recognition and Intervention".
He has been featured on the cover of the Los Angeles Times Magazine as well as the Sunday edition of the London Sunday Times.

With workbooks published in English, Vietnamese, Korean, Spanish and
Russian, Mr. Anderson assists companies and individuals all around the
world with anger management intervention and executive coaching.

With the Anderson & Anderson anger management DVD, emotional
intelligence is used to teach skills in empathy, communication, stress
management and emotional self-motivation. Anger is seen as a secondary
emotion often as a result of stress, fear, depression or anxiety."The Anderson & Anderson model of anger management is the most widely used intervention/self-help guide in the world. It is approved for use
in the United States, Canada, the U.K., Italy, Bermuda, Mexico, Philippines and Guam. The Charles R. Drew School of Allied Health is the first School of Public Health to adopt this model based on it's adaptability for training students," comments Dr. Roosevelt Jacob, Dean, School of Allied Health, Charles R. Drew, School of Medicine.

Details about the new Anger Management self-help DVD are available
At the Anderson & Anderson on-line store.

--- Anderson & Anderson is the first global provider of anger management

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